HOW TO BUILD YOUR CAREER AND PERSONAL BRAND

FREE
October 15, 2024
06:30PM

In this webinar session, Lora Allen will help you appreciate the unique and key challenges of building your personal brand and navigating your career within the federal government. Lora will share why she chose the federal government as an employer, why career management is important to you, and provide tips for you to explore and navigate in your own career journey. As a seasoned career management expert with over 15 years of experience, Lora will help you understand how to better navigate your career with more ease and develop transferable skills. Rather you are just starting out, switching career fields, or growing into a supervisory and leadership role, she has advice for you!

This will be a presentation with interactive discussion.

Learning Objectives:

1) Defining your personal brand and network is critical to your career.

2) Learning how to build transferable skills at work.

3) Finding initiatives and organizational goals that are aligned with your brand.

4) Navigating with a growth mind-set and politically-savviness.

This session is FREE.

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This event is on ZOOM.

When: October 15, 2024 @ 06:30 PM Eastern Time (US and Canada)

Register in advance for this webinar: 

https://us02web.zoom.us/webinar/register/WN_TrTYci4JT3ue5N151x_31A 

After registering, you will receive a confirmation email containing information about joining the webinar.

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About the Speaker:

Lora Allen focuses on leading customer experience initiatives at USPTO as CX Strategist with the Trademarks Customer Experience Program. CX approaches problem-solving and process improvement using a human-centered design approach to enabling better experiences. Lora helps internal teams to apply CX strategy and research principles to identify ways to improve both the employee and customer experience.

Prior to joining the USPTO, Lora spent two years as a Principal, CX Advisor at Medallia, a global leader in CX, serving as a senior consultant to public sector agencies on leading CX initiatives and innovation. From 2016-2020, Lora served as the Customer Experience Strategist Lead at U.S. General Services Administration (GSA), for GSA’s Federal Marketplace Strategy and the Office of IT Category (ITC), Portfolio Outreach Division, transforming how Federal government buys and sells IT solutions in the marketplace through human-centered design approaches. She managed CX surveys and the research program for ITC Portfolio Outreach Division, seeing one of the largest gains in customer satisfaction on annual surveys for the GSA’s Voice of the Supplier and Voice of the Customer Programs.

Lora has spent more than 15 years in public service. She earned her B.A. in Political Science and International Relations from Roanoke College and her Master’s in Public Administration from New York University. Lora is an alumnus of the Partnership for Public Service’s Excellence in Government Fellowship Program and the Presidential Management Fellow’s Program. A native of Nashville, Tennessee, Lora loves sporting events, music concerts, and good BBQ food. On the weekends, you can find Lora with her family in Fairfax, VA, at local swim meet competitions, playing tennis or mini golf, exploring local restaurants and shops, or visiting the farmer’s market.

About the Panelists:

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About the Moderator:

Juliett “Jules” McPhaul-Stephan is a Management and Program Analyst with over 15 years of federal experience. Jules, who is dubbed as the “Fixer”, enjoys taking the most complex challenges or situations and turning them into the most unexpected, enduring solutions.

Jules holds a Master’s in Business Administration degree from the University of Phoenix and has her Lean Six Sigma Green in Government as well as her Project Management Qualification from the Management and Strategy Institute. Jules is truly passionate about public service and thrives on providing service to others.

James Steele uses his skills as a communication professional and educator for many communities. A full-time instructor with Northern Virginia Community College, he educates students in subjects such as public speaking, introduction to communication, and intercultural communication. Previously, he served as full-time faculty with the Communication Department at George Mason University. Working with the Center for International Student Access, he developed an adapted public speaking curriculum for undergraduate international students seeking to improve their English language proficiency skills. He served as the liaison to and primary communication instructor for the INTO Mason program for six years.

Additionally, he serves as the Assistant Director of Communications for Federal Career Connection, Inc. An all-volunteer, educational non-profit, FCC’s mission is to educate federal job seekers on applying for a federal career and help current employees mature in their careers. He and his team oversee the internal and external communication activities for the organization. He also serves as the Assistant Director of CNM Live for Career Network Ministry. One of the largest job search ministries on the east coast, CNM offers online and in-person resources to help job seekers intime of transition and career development resources for people seeking to grow professionally. He and his team of fellow volunteers oversee the delivery of the in-person events for CNM which include networking opportunities, job seeker assistance, and special speakers.  

He holds a Master of Arts in Communication from George Mason University. While pursuing his graduate studies, he completed a thesis which was based on examining the processing of breast cancer messages based on different source perceptions.  He has presented papers and professional posters at the conventions for the Interdisciplinary Network for Group Research, the DC Health Communication Conference, the Eastern Communication Association, and the National Communication Association. He served as the Social Media Manager for the DC Health Communication Conference for three years. With over a decade of experience in a variety of areas, he enjoys using his expertise to help people and organizations achieve their communication goals.

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